The mission of Swiss Stablecoin AG (SSC) is to introduce a digital version of the Swiss franc (CHFD) in Switzerland that adds value to the real economy and is widely accessible. Zühlke is supporting with the strategy and implementation of this transformation project.
June 28, 2024
The CHFD developed by SSC will be a digital version of the Swiss franc, one of the most stable currencies in the world. The idea behind it is to add value to the real economy by helping to improve efficiency and create innovative business models in the payment sector. Zühlke is assisting SSC on this journey by providing expertise, content, and methodologies in the areas of architecture, business cases, and user experience.
‘We are delighted to have found a partner in Zühlke with proven expertise in retail, banking, and blockchain,’ says Christian Bieri, CEO of Swiss Stablecoin AG.
SSC’s ambition is for the CHFD to be launched in Switzerland and be used as a regulated, widely accessible payment method; a smart and cost-effective option that impresses retailers, banks, and especially the Swiss population.
‘Here at Zühlke, we are extremely proud to be able to help the Swiss franc move into the digital age,’ says Stefan Hirzel, Managing Director, Head of Banking Switzerland & Partner at Zühlke, commenting on the partnership.
The collaboration between SSC and Zühlke includes strategic consulting, development of use cases and business cases, the creation of user journeys as well as overall architecture design, integration and security.
Stefan Hirzel has been at Zühlke since 2013 as a partner and Head of Banking Switzerland. His focus is on combining technology, business value and customer experience. Together with his team, he works day in, day out on innovations to drive forward Swiss banking.