Academy

Generative Artificial Intelligence for Business

Generative AI has become an especially hot topic since the release of ChatGPT. Putting aside the hype, however, this technology offers many valuable use cases that can generate greater revenue or reduce costs. This course examines these use cases from various industries.

Subjects that will be discussed:

  • Technical foundations of generative natural language processing and computer vision models
  • Use cases from various industries
  • Limitations and risks

Course overview

The course starts with a comprehensive overview of the technical foundations of generative models, including natural language processing and computer vision models. You will learn about the latest advancements in deep learning and the neural networks that power generative AI, and how these models generate high-quality content, such as text and images that appear as good as or even better than what humans could create.


The second part of the course focuses on real-world use cases and practical applications of generative AI across various industries, including insurance, banking, healthcare and retail. You will learn about the benefits of using generative AI in these industries and how it can generate greater revenue and reduce costs.


The course concludes with a discussion of the limitations and risks of generative AI, including ethical and security concerns. You will learn about the challenges associated with implementing generative AI in real-world applications and how to mitigate these risks to ensure safe and responsible use.


The course includes theory blocks, practical sessions and interactive discussions.

Course details

  • Course duration

    1 day

  • Course objectives

    Upon completion of this course, participants will understand the potential and limitations of the latest advancements in generative AI, allowing them to assess their applicability to their own individual business situation.

  • Target group

    The course is aimed at managers and other staff who want to play a key role in the digital transformation of their company using generative artificial intelligence. Technical background knowledge is not required.

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